Massimo Tuzzi: leveraging the company's energies, all of them

Leaders are used to leading, deciding, setting direction. What is often missing is listening to how younger generations think, communicate and experience work. In the Holding Terra Moretti group this awareness became a turning point. Out of approximately 1,000 people, nearly 200 were born after 1990. Hence a choice as simple as it is demanding: bringing them together and listening to them to make them responsible for the changes that they themselves propose. This approach has contaminated the entire organization and, by osmosis, also the way it presents itself externally. Because, when people talk about what they really experience, they naturally become ambassadors of the company. A deep, revolutionary model of involvement, still not widespread in Italian SMEs, but capable of generating energy, meaning and a future. This is precisely the type of approach that EDI - Eccellenze d’Impresa promotes in supporting companies that want to evolve their organizational models.